Archive for October, 2008

Your Marketing Message in 30 Seconds

Wednesday, October 29th, 2008 Posted in Marketing & Sales, Marketing Strategy | No Comments »

If you're a B2B marketer, answer the following questions quickly: 1) What is your company/organization? 2) What do you help other organizations accomplish? (Here's a hint - if you're not helping them ... Read more..

Marketing in a Recession: 3 Tips for Doing More with Less

Tuesday, October 28th, 2008 Posted in Landing Pages, Lead Generation, Marketing Strategy | No Comments »

So your boss just dropped the following task on you - you need to cut marketing spend, and you also need to figure out how to make that spend work ... Read more..