Archive for July, 2009

Don’t Just Create a Blog, Nurture It - 5 Tips

Wednesday, July 29th, 2009 Posted in Copywriting, Lead Generation, Marketing Strategy, Social Media, Web Development | No Comments »

So you’ve gone ahead and set up a blog for your company.  Or maybe you are just starting to think about it but aren’t sure what to do – or ... Read more..

The Value of Good Marketing and Customer Service

Wednesday, July 29th, 2009 Posted in Marketing Strategy | No Comments »

Marketing takes it on the chin a lot.  Marketing as a word has almost dirty connotations to some (although I imagine not many of you reading this space).  And so ... Read more..

Startup Marketing: 10 Things To Do In Your First 90 Days

Wednesday, July 22nd, 2009 Posted in Marketing Strategy, Public Relations, Search Engine Optimization, Social Media, Web Analytics, Web Design | 8 Comments »

So you got yourself involved with a startup company.  It may have happened by circumstance or by choice.  You're either a founder or one of the first employees.  You either ... Read more..

Want to Succeed Online? Your Analytics Can’t Just Be Set It and Forget It

Tuesday, July 21st, 2009 Posted in Marketing Strategy, Web Analytics | No Comments »

One of the biggest changes over the last few years on the web has been how easy, affordable and powerful analytics packages are now compared to just a few years ... Read more..

Run If You Hear These 5 Marketing Statements

Wednesday, July 15th, 2009 Posted in Marketing & Sales, Marketing Strategy, Pay Per Click, Search Engine Optimization, Social Media, Web Design, Web Development | 5 Comments »

In Tuesday's 5 Marketing Misconceptions That Need to Change post, Will covered some of the misguided statements we hear from clients.  If I only had a nickel for every time ... Read more..

5 Marketing Misconceptions That Need to Change

Tuesday, July 14th, 2009 Posted in Email Marketing, Landing Pages, Marketing Strategy, Microsites, Pay Per Click, Search Engine Optimization, Social Media | 1 Comment »

When I explain our business to people, I immediately get hit with questions.  And I love questions -- it shows people are paying attention, interested and engaged (or at least ... Read more..

Rightsourcing Your Marketing: Why It Makes Sense Now More Than Ever

Thursday, July 9th, 2009 Posted in Marketing Careers, Marketing Strategy | No Comments »

  As most of our readers know, the Marketing Trenches blog is run by the leadership of Right Source Marketing.  It should come as no surprise that one of the first ... Read more..