Comments on: You Don’t Need a Social Media Superhero

By: G. Abel

G. Abel — Wed, 03 Feb 2010 17:36:18 +0000

Nice post Sweeney. I plan to share with my team. I think it’s really easy to fall into a knee-jerk pattern of saying “we need a Facebook page” without thinking about the overall strategy or message.

By: Mike Sweeney

Mike Sweeney — Wed, 03 Feb 2010 13:33:47 +0000

Love that last line Kemp, may need to reuse it if you don’t mind. Which ‘guru’ are you referring to?

By: Kemp Edmonds

Kemp Edmonds — Wed, 03 Feb 2010 03:46:20 +0000

Brilliant, true and the real problem with the idea that Social Media will fix everything. As my favourite ‘guru’ always says, “Social media comes last.”

If your website, email campaigns and other communication are unfinished or not ready for visitors don’t waste your time with social media.

“Get your house in order, then go outside and play with everybody else.”