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	<title>Comments on: Search Engine Marketing: Product or Service?</title>
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	<link>http://www.marketingtrenches.com/pay-per-click/search-engine-marketing-product-or-service/</link>
	<description>&#124; Internet Marketing Blog, Marketing Blog &#124; Right Source Marketing</description>
	<pubDate>Fri, 12 Mar 2010 18:03:46 +0000</pubDate>
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		<title>By: Chad Hill</title>
		<link>http://www.marketingtrenches.com/pay-per-click/search-engine-marketing-product-or-service/#comment-95</link>
		<dc:creator>Chad Hill</dc:creator>
		<pubDate>Mon, 11 May 2009 14:56:27 +0000</pubDate>
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		<description>Interesting post. My experience is that the tool providers also know that search marketing is more than something that can be completely automated. If you look closely most are now offering full service agency services either as part of their fee or as an up-sell. Tools are great for automating some of the reporting but you still need trained people to setup and run your search marketing campaigns.</description>
		<content:encoded><![CDATA[<p>Interesting post. My experience is that the tool providers also know that search marketing is more than something that can be completely automated. If you look closely most are now offering full service agency services either as part of their fee or as an up-sell. Tools are great for automating some of the reporting but you still need trained people to setup and run your search marketing campaigns.</p>
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